Woodsy Owl hugging a Girl Scout

Woodsy Owl Celebrates His 47th Birthday

Saturday September 15th, Woodsy Owl, the iconic symbol of conservation of the U.S. Forest Service (USFS), celebrates his 47th birthday. Dating back to the 1970s, Woodsy has outlasted most environmental symbols and targets children age’s five to eight.

Woodsy Owl walking

Woodsy was created in 1971 as apart of the Forest Service’s campaign to raise awareness of protecting the environment. ­­ US Forest ranger Chuck Williams, who was the Forest Service’s technical consultant for the Lassie TV show, created the first public service spot. In 1974 the U.S. Congress passed the Woodsy Owl Act to protect the image of the character.

Woodsy helps teachers, parents, and other natural resource professionals encourage children to actively care for their world around them. His four “Rs,” – reduce, reuse, recycle, and rot – to help teach children about environmental conservation.

Woodsy’s slogan, “Lend a Hand – Care for the Land!” reminds that we should all work together to have clean air and water. Next Saturday, September 22nd, join Woodsy Owl and celebrate National Public Lands Day by giving back to a public land near you!

Woodsy Owl with the Girl Scouts